1) What Are Cookies?
Cookies are small text files stored on your device when you visit a website. They help us remember your preferences, improve performance, measure usage, and show relevant content.
2) How We Use Cookies
- Strictly Necessary – Required for core site functionality and security.
- Performance & Analytics – To understand traffic and improve UX (e.g., Google Analytics 4 via Google Tag Manager).
- Functional – To remember preferences such as language or form inputs.
- Advertising/Remarketing – To deliver relevant ads and measure campaign effectiveness (e.g., Meta Pixel, Google Ads).
3) Cookies We May Set
- GA4 / Google Analytics – Anonymous usage stats, sessions, pages viewed.
- GTM (Google Tag Manager) – Container that loads other tags based on consent.
- Meta Pixel – Ad measurement, optimization, and remarketing.
- Session / Preference Cookies – Remember choices (e.g., dismissed banners, form progress).
Specific cookies and expiry may vary as we update our analytics and marketing stack.
4) Legal Basis for Using Cookies
Where required, we rely on your consent for non-essential cookies (analytics/advertising). Strictly necessary cookies are used under legitimate interests to provide a secure, functioning website.
5) Managing Your Cookie Preferences
You can manage or withdraw consent at any time via your browser settings and, if enabled, our on-site preferences panel.
- Most browsers allow blocking or deleting cookies—see your browser’s help section.
- Blocking some cookies may impact site functionality and experience.
Update your preferences: Open Cookie Settings
6) Third-Party Cookies
Some cookies are set by third parties (e.g., Google, Meta) to deliver analytics and ads. We do not control these cookies directly; please review their privacy policies for details on how they process data.
7) Retention
Cookie retention depends on type—session cookies expire when you close your browser; persistent cookies may remain for a set period (e.g., days to months) unless cleared by you.
8) Do Not Track
Some browsers offer a “Do Not Track” (DNT) signal. Our website may not respond to DNT signals universally, but you can still control cookies via your preferences and browser settings.
9) Changes to This Policy
We may update this Cookie Policy to reflect changes in technology, law, or our practices. The “Last Updated” date will indicate the latest version.
10) Contact
Questions about this policy? Contact:
TechnoRhythms Media Private Limited
Pune, Maharashtra, India
privacy@technorhythms.com
For information about how we process personal data, please also read our Privacy Policy.